Friday, July 8, 2011

Business Tips - Making Your Customers Come Back

By Allan Marsh


The customer may sometimes be stubborn, confused, rude, etc. but still, in business, they are always right. Perhaps you've dated someone like that.

The reason you have a business is because of customers. There isn't any business regardless of what you do if you don't have customers.

Approaching customer service is kind of like approaching a date. With good habits and relentless care, you will be able to nurture it. Each date builds on the previous one. Each sale does the same in building customer retention.

Keep reading to learn a few suggestions about enhancing your business relationships.

Dazzling your customers with your service is one way of doing it. When it comes to good customer service, the key is to treat all your customers well but not necessarily the same. You can do this by responding to their needs as individuals. A ton of help and attention is what one customer may need but the other would rather have the opportunity to browse with privacy.

By emphasizing service over sales, you can anticipate the needs of your customers. Good service sells. But service people who are too pushy and kept on trying to sell more are a major turnoff to customers.

Treat your customers well by being a problem solver. Find someone who can help your customer if you're not able to. Customers appreciate your help - even when you aren't directly profiting from a sale. Just consider it an investment. The next time they need your goods or services, they'll appreciate the advice and remember your business.

Innovate by understanding that most rules should be flexible. Saying to a customer that something is against the rules is a big no-no especially if their request is reasonable. Your main rule which should never be compromised is keeping your customers satisfied and happy.

Nurture your employees by giving them the care and respect that you want them to give your customers. By treating your employees well, they can be great ambassadors of the service. If you treat them poorly, they'll treat your customers badly in turn.

Guaranteeing that your customers keep coming back is important. Have a great customer service plan and post it in a central location for all to see. The importance of great customer service is what your employees need to understand and once they do, then customers will return over and over.




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